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Privacy Policy & Security


Scope: This Privacy Statement explains how we handle personally identifiable information you share with in the United States, for example, through our website(s); at events; and through other promotional vehicles. It also applies to personal information obtains for marketing purposes from affiliates, dealers, and other sources such as companies that provide lists of potential wholesale and retail customers.

Websites covered by this privacy statement: All pages on web sites are covered by this privacy statement.

Personal Information Collection: You may use to learn about our products and services without disclosing any personal information. We may ask you to provide us with personal information, for example, to access certain customized features, such as requesting product information or placing an order online. Information that may be requested on websites includes: contact information, such as name, address, email address, and telephone number; billing information, such as credit card details, billing address and more; demographic information, such as household information, gender, and age group.

Uses: Personal information about you may be used to respond to your requests for information, to customize and improve communication content, or for marketing research. It may also be used for providing you with helpful offers and information on products and services.

We may share personal information about you within with our affiliates, and with our wholesalers and retail dealers. may also share personal information collected (such as name, mailing address and email address) with our suppliers for the exclusive purpose of providing services for us (for example, mailing information in response to your request for information) and with our business partners exclusively to conduct joint marketing programs with will not share your personal information with other third parties for their independent use without your permission.

We may disclose your personal information as required by law, in conjunction with a government inquiry, or in litigation or dispute resolution.

Cookies and Other Tracking Devices: We may use cookies and other tracking devices on our websites. Using cookies on our sites provides benefits to you, such as allowing you to maintain your account login information between visits, or locating a nearby retailer or distributor. The use of cookies also allows us to measure site activity to provide a better user experience. Cookies and other tracking devices may be used to tell us the time and length of your visit, the pages you look at on our site, the site you visited just before coming to ours, and the name of your Internet service provider. You may elect to refuse cookies. Please refer to your browser Help instructions to learn more about cookies and how to manage their use.

We may use third parties to serve advertisements on other websites. In serving advertisements, these companies may use cookies to collect certain information about your visits to other websites (such as browser type, IP address, which page was visited, and time of day). This information may be used to evaluate our online advertising campaigns or to tailor promotions and other marketing messages to you.

Information Security: recognizes the importance of safeguarding consumer personal information in’s possession from theft, inappropriate use, or improper distribution. It should, however, be recognized that no company can perfectly protect personal information.

Privacy Inquiries: If you have concerns or questions regarding consumer privacy practices, or you may contact us at or (801) 974-7992.


We are committed to protecting your personal information. For our checkout process we use AspDotNetStorefront, which is an elite E-Commerce shopping cart platform that has been certified through the Visa Payment Application Best Practice (PABP) assessment. The certification process confirmed, among other things, that our 8.x release is secure, does not retain full magnetic stripe data or CVV2 data. AspDotNetStorefront completed the updated VISA PABP re-certification for AspDotNetStorefront ML v8.0. They are one of the very few shopping carts to have completed the Visa PABP 1.4 spec certification. AspDotNetStorefront ML is Visa Approved and PABP Certified. This also means we are now certified to the PA-DSS specification with our ML version. We are also compliant with the Payment Card Industry (PCI) Data Security Standard.

We are committed to protecting your personal information. Our Secure Sockets Layer (SSL) is the industry standard and among the best software available today for secure commerce transactions. It encrypts all of your personal information, including credit card number, name, and address, so that it cannot be read over the internet.

Changes: We retain the right to change this Privacy Statement. We will post changes to this page in a timely manner. This statement is effective as of 1/1/2014.